China’s SAIF Invests in COFCO-run Food Retail Site (Asia)

Source: Asian Venture Capital Journal  |  Author: Winnie Liu

Asia-focused private equity firm SAIF Partners has invested in Womai.com, a China-based food and grocery e-commerce platform owned by Chinese food conglomerate COFCO. The investment was reported to be greater than US$10 million. Womai.com, which sells packaged food products such as snacks, infant foods and beverages, intends to use the new capital for marketing and network expansion across China.